Planner Meeting: July 12

When: Thursday, July 12
Where: Cafe Primo, Inside Langsuan Soi 3, On your left hand side
(02.652.1637)

Agenda: Fashion Branding and Marketing

Below are some thought starters:
1) Branding development strategies for Thai clothing companies in general
2) Branding in conjunction with clothing(and accessories) product
development
3) Short and long term branding direction and product innovation for Thai
and international markets

One of our meeting attendees, Marc, has generously donated his brand,
Dapper, for us to pick apart and think about. Should be fun–like a
branding case study!

See ya’ll there!

Diary of a Creative Director

Visit Black bag – Diary of a creative director here. You will find entire interview transcripts of David Droga, founder of Droga5 and Lee Garfinkel, Chairman/CCO of DDB New York. And watch out the upcoming from Tony Granger, CCO of Saatchi&Saatchi New York, Marcello Serpa, CEO/CD of Almap BBDO, and Erik Vervroegen, President/ECD of TBWA/PARIS at Cannes this year. Enjoy reading an exploration of the road to greatness.