Seminar: Consumer Co-Creation Advertising
June 4, 2007
We’re heading to Adman’s Seminar on “Consumer Co-Creation Advertising” on Friday June 8
It’s being held at the Sasin Hall (9th Floor) @ Sasin Chula from 1pm-5pm.
If you guys are brandage subcribers it’s free– call to reserve at: 02.219.2358
If you’re not a member i think it’s like approx B300 –call to check
June 11, 2007 at 3:06 pm
On first part, Dr. Suwit Mesinsee talked about ne paradigm of market sphere that shift to more caring, sharing, trusting and Collaborating… whether it’s not provide the new idea but it is the powerful brief with meaningful and inspiring.
But the late session of Creative talk, I think that wen on the misdirection… they cannot crack the real meaning of consumer co-creation.. thet talked cliche what are the effective branding.
June 14, 2007 at 3:46 pm
K Tee,
is there a web resource that covers the content from the afternoon? I am very interested in consumer co-creation, it is a hot topic at the moment.
In fact I ranted about it in a comment to an article on brand republic…. Shelly Lazarus CEO of O&M believes it to be a fad.
I cant join you tonight as I still have foodpoisoning, but look forward to seeing you next week.
J
June 22, 2007 at 6:57 pm
please see detail on my blog.
http://planningpinpoint.wordpress.com/2007/06/22/consumer-co-creation-lecture/